Festival Interviews for DRTY Drinks

Btw Creative.
Btw Creative.
Btw Creative.
Btw Creative.
Btw Creative.
Festival Interviews for DRTY Drinks
1
M+
Organic Impressions
85
K+
Organic Engagements
5
%+
New Follower Growth






Objectives
Create engaging short-form content at a festival with artists and members of the public with an overall aim to increase DRTY's brand awareness within dance music culture.
Results
Production of 3 artist interview videos and a crowd mashup video.
Posts of the campaign totalled over 1 million impressions across social media.
The campaign increased DRTY’s Instagram presence with over 500 new followers.
